»

Joe’s Hots Geneva BID business of the month

The City of Geneva continues to fuel the spirit, the hopes and aspirations of young entrepreneurs seeking to build their lives and bring a new spirit to the Uniquely Urban essence of this location. Joe Marone, owner of the downtown establishment, Joe’s Hots, said Geneva fit the bill when he first considered opening his notorious “hots joint.””[Marone] contributes to the community with his leadership and his energy, working with the young people and the adults,” said executive director of the Business Improvement District John Hicks.”[Geneva] had a lot of opportunity for growth,” said 31-year old Marone.This Nashua, New Hampshire native turned Rochesterian moved to Geneva after closely examining the demographics and potential.”It was between Ithaca, Genesseo, Syracuse and Geneva,” said Marone. “Geneva had cool people and the lake, and that is why we chose it.”Joe’s Hots opened at 12:01 a.m. on January 1, 2010 in its previous Hamilton Street location. Marone’s aspiration to create his own job, and jobs for others, expanded during his recent transition to the new 521 Exchange Street location.”Joe’s Hots is being recognized as the BID’s Business of the Month because his establishment is a welcomed addition to our downtown area. Not only that, he has been recognized by the region for having the best hot dogs around,” said Hicks.Currently, a mixture of eleven full-time and part time employees work at Joe’s, creating some of their amazing best sellers, like cheeseburger plates and the Alexander the Great sandwich. The food has become an embedded part of the fabric in the local downtown scene, evident in his recent accomplishment of winning “Best Hot Contest” sponsored by Rochester Rocs.Marone’s establishment walked away with over 53% of the total vote, beating out some pretty challenging competitors. A vibrant social media campaign started by his customers and friends led to an enormous surge of support, helping Marone to put his dog on the map.”I can’t even believe we are in the same class as Dog Town (one of the other competitors in the Rochester Rocs contest)! It is an honor and an inspiration,” said Marone.When asked how he did it, he replied, “I had the one thing they didn’t. I have Geneva.”And Marone has made his footprint. Not only has he worked with the City of Geneva Police to have the skateboarding ban lifted, he is now in beginning stages of establishing a skating shop. When he is not boarding through town, or hanging out with his wife Erin and one-year-old son Griffin, Joe is hard at work pressing burgers by hand and giving a classic smile to each customer that walks in his door.

Also on FingerLakes1.com